

Dave Westerfield has spent 25+ years at the intersection of advanced materials, product development, and the wellness industry.
He has worked with national brands, Fortune 500 companies, and emerging businesses - giving him a ground-level understanding of what it takes to bring a product to market and keep it there.
With Wear Wellness, Dave is focused on a single conviction: that the supplement industry is shifting toward formats that are simpler, more convenient, and more effective for the end consumer.
Topical wellness patches are at the center of that shift - and
Wear Wellness is built to be the manufacturing partner brands turn to when they are ready to lead it.




Madi Walchalk is the operational backbone of every client relationship at Wear Wellness. From the first conversation to the final shipment, she manages the full client journey - translating brand goals into production realities across white label, private label, and promotional programs.
She works closely with brands to navigate MOQ decisions, packaging options, and launch timelines - ensuring every order is executed to spec and every client has a clear path from concept to finished product.
For most Wear Wellness partners, Madi is their primary point of contact and the reason your vision hits retail shelves.
Take a listen to Dave’s story and learn how Wear Wellness is making wellness effortless, accessible, and effective for everyone.
